The premium home care brand Serendi Beauty is beginning its advance into the US market by opening a store in the American SNS e-commerce platform Serendi Market.
Serendi Market is a K-beauty online select shop that distributes several Korean brands in the US. It is leading the global beauty trend by presenting various contents through carefully selected sellers and influencers, rather than simply selling products.
With the opening of the store, consumers can purchase Serendi Beauty’s entire product line, from the Sparkling Pack to its best products such as the Sea Water Algae Mist and the La-Bloom Nourishing Repair Cream, easily and comfortably in the US as well. A limited discount event will be held to celebrate the opening of the store.
An official of Serendi Beauty. Said, “The opening of our store in Serendi Market will offer a great opportunity to promote the excellence of K-beauty along with Serendi Beauty’s products,” and added, “In the future, we plan to expand our distribution channels to offer Serendi Beauty’s various products to overseas consumers beyond Korea and lead the K-beauty industry with Serendi Market.”
To celebrate its official launch on December 8th, Serendi Market held a launching party, 'Genie's Secret’, with some 300 people, including press, overseas buyers, and creators, as well as mega influencers successfully.
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